Everyone likes salt.
MullenLowe salt is the strategic communications arm of the MullenLowe Group, that counts companies like Unilever, ManpowerGroup, Lipton and Andrex among its clients.
They commissioned us to redesign their website to better represent their position as thought leaders in the communication space.
Starting with a user research phase that informed the structure of the site, we delivered a clean, editorial-inspired site that prioritises information in an uncluttered and elegant way.
The new website has increased the number of users by 53%, web referrals by 149% and search engine referrals by 41%.